A Sweeter Standard for Candy

Welcome to YumEarth

A new year invites a reset—and at YumEarth, that reset starts with what’s in (and not in) your candy.

We believe candy should be joyful, nostalgic, and delicious without compromise. That’s why from day one, YumEarth has been built on two non-negotiables: no artificial dyes and allergy-friendly ingredients—because feeling good about candy matters just as much as how it tastes.

No Artificial Dyes

Color should come from nature. At YumEarth, saying no to artificial dyes is just as important as being allergy-friendly. We use ingredients like turmeric, radish, and black carrot to bring our candies to life—because vibrant color doesn’t need artificial shortcuts.

The result? Candy that looks fun, tastes amazing, and aligns with how families want to eat today.

Allergy-Friendly

Every YumEarth candy is made with allergy friendly ingredients, so more kids can enjoy classroom treats, parties, and everyday snacking—and more adults can indulge without second-guessing.

Whether you’re navigating food allergies or simply choosing better ingredients, YumEarth makes inclusion easy and delicious.

The Classics You Love

We take the candy you grew up with and reimagine it for today.

From fruity gummy bears and juicy lollipops to chewy fruit snacks and chocolatey favorites, every YumEarth treat delivers the familiar flavors you crave—made with organic ingredients, no artificial dyes, and allergy-friendly recipes.

Same joy. Better ingredients.

Delicious. Our Fans Say it Best

Giggles Fan
"I was a hardcore Skittles lover for most of my life. The first time I tried these, I knew I would never prefer Skittles again. These are so much tastier and more satisfying."
— Maricella

Choco Yums Fan
"I’ve been on the hunt for an M&M replacement that’s safe for my daughter’s allergies—and these are the answer. They taste just as good and are way tastier than any other safe option I’ve tried."
— Shannon

Licorice Fan

"I can finally have licorice again—and it tastes amazing!"

- Lisa

Candy for Every Season (and Every Reason)

We believe celebrations should be sweet and inclusive.

Our seasonal collections—like our Valentine’s Day lineup—bring festive fun with the same YumEarth standards you trust: organic ingredients, allergy-friendly recipes, and absolutely no artificial dyes.

Because holidays should feel special, not stressful.

A Sweeter Way Forward

YumEarth isn’t just candy—it’s a choice to raise the bar on what treats can be.

No artificial dyes.
Allergy-friendly.
Organic ingredients.
Uncompromising taste.

This is candy you can feel good about all year long.

Welcome to the sweet life—the YumEarth way. 🍬✨